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Using Social Media to Find the Right Customers

Using social media can put your business in front of millions of potential customers. But it's up to you to draw them in.

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The Dailies at SXSW, Part Three

Here's why Mike Rowan, the founder of reputation service RatePoint descended on SXSW.

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Three Tips to Boost Business on Foursquare

Between landing sales and tracking customers, entrepreneurs are finding ways to leverage mobile networking to boost business.

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Which Service Will Get You on Your Customers' Map?

Not all location-based social networking service providers are alike.

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Why We're Still Lost In Geolocation

If you expect services like Foursquare or Gowalla to help grow your business, move past the check-in and offer something of value.

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A New Tool to Help Businesses Check Out Who's Checking In

Geotoko helps businesses reach customers of every check-in app persuasion.

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Location-Based Check-Ins on the Rise with Consumers

Finally, good news for businesses interested in tapping into the power of social check-ins to find customers.

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Insights: Foursquare's Dennis Crowley on Hiring Talent (Video)

The co-founder of the popular location-based marketing app shares his views on how startups can recruit top job candidates.

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The Innovators: Foursquare's Dennis Crowley (Video)

The co-founder of a popular mobile app talks about how his company got started.

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Insights: Foursquare's Dennis Crowley on Mobile Marketing (Video)

The co-founder of the popular mobile app offers tips for marketers looking to get the most out of Foursquare.

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Three Tips for Getting Started on Foursquare

Foursquare is so much more than a social media tool. It can inspire, illuminate, inform -- and help tell your brand story. Engage Foursquare users, and they'll reward you with their loyalty.

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How Gowalla, Still in Startup Mode, Changed Direction -- Fast

With Foursquare fast gaining ground, the location-service startup made difficult changes to its business model. What entrepreneurs can learn from the young company's pivot.

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How Gowalla's Deal with Facebook Affects You

Facebook's recent hire of Gowalla's geosocial team may signal the launch of Timeline, sooner.

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Why Small Businesses Should Care About Their 'Social Influence'

To find out just how valuable your social-media presence is, consider factoring in the influence of your fans and followers, too.

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How Dwolla is Building Its Brand by Giving Away Cash

Dwolla's rise as a payment alternative to credit cards isn't thanks to merchants' disdain for plastic alone. Here's how the company's founder used clever social-media strategies to build buzz.

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Five Things to Do Before Your SXSW Launch

A good showing at Austin's South by Southwest Interactive festival can carry you down the path to startup glory. Here's a last-minute checklist.

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New York, the City that Never Disconnects?

New York is claiming ever more tech cred these days. Steven Rosenbaum, the city's first Entrepreneur at Large, discusses the Big Apple and the burgeoning idea of curation.

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Tristan Walker on Life After Foursquare

The location app's former head of business development discusses where his next job as an entrepreneur-in-residence at Andreessen Horowitz will land him.

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Foursquare's Dennis Crowley on Building a Massive Community

The mobile and social technology trendsetter talks about blazing a path to the top.

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Instagram: No, Our Photos Won't Display Correctly on Twitter

A feud between social networks, Microsoft launches a media-sharing platform and other social-media news from around the web.

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